Temple Sholom – Jewish Independent

Financial hopes

In a Temple Sholom webinar May 6, ZLC Financial’s Garry Zlotnik, left, and Jon McKinney spoke on the topic Financial Planning in a Pandemic. (photos from Temple Sholom)

Reflecting on previous financial downturns – in 1987, 2000 and 2008 – Garry Zlotnik, chair and chief executive officer of ZLC Financial, admitted he felt worse now, during the COVID-19 pandemic, than in earlier recessions – not because of the economic implications but rather the health issues currently confronting the world.

“A year from now, two years from now, we’ll look back on this time and say, ‘Wow, that was just the most ridiculous, crazy thing in our lifetimes.’ But things will move forward in a positive way, with all the ingenuity that our population has,” Zlotnik said, adding that, as in any market, there are winners, such as Zoom, the web conferencing platform on which the webinar – called Financial Planning in a Pandemic – took place May 6.

Zlotnik was joined by Jon McKinney, ZLC’s president and portfolio manager, in the hour-long discussion, which was part of Temple Sholom’s Let’s Talk About It series.

McKinney holds overall responsibility for client relations, business development and administration at ZLC and has almost 30 years of financial sector experience in both portfolio management and accounting. Zlotnik, who has close to 40 years of experience as a chartered accountant and formed ZLC Wealth in 2000 – ZLC Financial was established in 1946 – also has served in numerous positions within the Jewish community, including as board president and chair of the Jewish Federation of Greater Vancouver, co-chair of the Vancouver JCC Maccabi Games, co-president of Vancouver Talmud Torah, treasurer of B’nai Brith Canada and president of the Richmond Country Club.

Though the spread of the virus has been flattening lately, the economic statistics – jobless claims, consumer spending – have been grim, with Canada’s economy further challenged by tense U.S.-China trade relations and a downward turn in the price of oil. According to McKinney, a silver lining has been the stimulus and bond buying by governments and central banks to prop up markets.

McKinney cited a Warren Buffett maxim from the midst of the 2008 recession: “Be fearful when others are greedy and be greedy when others are fearful.” If one had heeded that advice in late March of this year, he said, then April would have seen the best returns for equities since 1987, particularly as the U.S. Federal Reserve had been displaying its willingness to pump liquidity into the markets. The S&P 500 index, for example, gained 12.7% last month.

A principal message of the discussion was for investors to take a broad, long-term view. “Market timing is impossible,” McKinney cautioned. “But we can tell you there will be a bottom, and holding investments in companies that can weather this storm will be profitable long-term.”

In outlining ZLC’s own investment strategy, McKinney said, “We have reasonable diversification across different holdings and we pick good managers. We don’t just buy the index, and we look for companies that fly under the radar. We also invest in long/short funds and real estate.”

However, ZLC is concerned that there may be a retreat from the level the market is at now, as more bad news could filter through the system. Short-term, they believe, there could be a pullback and, if it comes, it will provide a great opportunity for investors.

“There are going to be some fairly volatile times ahead,” Zlotnik predicted, mentioning that it will take some time for people to get used to spending as they once did in pre-coronavirus times.

Oil and gas is one sector that has been beaten up in the past three quarters. It is, according to McKinney, contingent on the economy whether it rebounds, but many companies in the sector have seen strong gains through April and May.

“Every asset class has taken a hit,” Zlotnik said, though he sees opportunities in corporate bonds, which operate like a bond when a company’s price goes down and like equity when its price increases.

As for the Canadian dollar, McKinney forecasted the loonie either staying where it is or moving slightly higher after the recent rush to U.S. dollars, which tends to happen during economic crises.

For those with some money to put into the market, Zlotnik spoke of “dollar cost average strategy,” which means placing a fixed amount into a given investment on a regular basis. For example, if someone has $100,000 to invest, then they would place $10,000 in a given investment once a month for 10 months.

“It is important to know what one’s risk tolerance is and having a plan based on that,” he noted. Since March 2009, investment risk, for Vancouverites especially, has not been a factor, as both the equity and real estate markets have headed in an upwards direction.

A video of the webinar can be found on the Temple Sholom website: templesholom.ca/video.

Sam Margolis has written for the Globe and Mail, the National Post, UPI and MSNBC.

Doctors talk about COVID

Dr. Patty Daly and Dr. Eric Grafstein were the featured speakers of Temple Sholom’s May 1 Let’s Talk About It webinar. (photos from Temple Sholom)

Temple Sholom began the first of a series of four (possibly five) webinars, called Let’s Talk About It, on May 1 with a public health forum that featured guest speakers Dr. Patty Daly, Vancouver Coastal Health’s chief medical officer, and Dr. Eric Grafstein, the regional head of emergency at VCH and Providence Health Care.

Together, the doctors provided a report from the medical frontlines in Vancouver, as the city responds to the COVID-19 pandemic. They later addressed several concerns raised by members of the community.

Grafstein offered reassuring remarks for those who may be apprehensive about visiting emergency departments. “Emergency departments are a safe place to go during a pandemic,” he said. “If you have things like chest pains or symptoms that you think may be a stroke, then you should be coming to the emergency department.”

Emergency visits declined sharply after a state of emergency was declared in British Columbia on March 18, dropping by half compared to last year, suggesting that people might be holding off from visiting the hospital, he said.

“When people come to a hospital with suspect cases, they are segregated. People who do not have COVID are not put at risk,” Grafstein said. As of the webinar date, about two people per 1,000 who had come to an emergency department in VCH had tested positive for COVID-19, he said.

Physical distancing in the emergency department is done through placing COVID patients in a different area than other patients. The risk of infection is further reduced by fewer people coming to EDs and creating more space in the hospital, he said.

Grafstein said the supply of personal protective equipment for medical workers is secure.

Though the first case of COVID-19 in British Columbia was identified on Jan. 15, the spread of the virus to the region came in early March, likely the result of traffic between British Columbia and the state of Washington, the first area in the United States to experience an outbreak. The number of reported cases in VCH peaked in mid-March and there has since been a decline.

Vancouver’s numbers have compared favourably to those of Toronto and Montreal, and the vast majority of cases here have been mild, said the doctors. The population most at risk is the elderly. Many of the deaths in the region have occurred at long-term-care facilities.

“We’ve done a very good job of flattening the curve – not only in our region but across B.C.,” Daly said. “Our modeling suggests that we can think about lifting some of the measures we have in place.”

Indeed, the province announced its Restart Plan last week. Outpatient services and elective surgeries are to be among the first medical activities to be resumed. An increase in the number of outdoor spaces that the public can access is also planned.

Some daycares – for the children of essential workers – have already reopened, and it is hoped that students will return to schools before the end of the academic year. Bars, restaurants and personal service businesses, such as hairdressers, could potentially reopen in the coming weeks as well, as long as measures, similar to those in grocery stores, are in place.

Universities may return to classes in the fall, though many classes will remain virtual.

There have been few cases of COVID-19 in the region among those under the age of 18, and day camps for children might take place this summer, said Daly.

Gatherings for groups of 50 or more people, such as weddings, funerals and religious services, will be among the last restrictions to be lifted.

“It will be done slowly and in a way that doesn’t lead to a dramatic increase in cases,” Daly said.

“The ultimate solution is a vaccine,” she said.

Neither doctor could predict when a vaccine would be ready, though some trials appear promising. Both doctors reinforced the messages that officials everywhere have been giving for months: stay home if you are sick, cough or sneeze into your elbow, don’t touch your face and wash your hands frequently.

“Anyone with the classic symptoms for COVID – fever, shortness of breath, cough, loss of sense of smell, nausea, diarrhea – should be tested,” Grafstein stressed.

Calling 811 will provide a person with the nearest testing facility. Every positive result is followed up and people who may have had close contact with that person are reached and advised to stay home for 14 days.

VCH covers a population of 1.25 million people, encompassing not just Vancouver but Richmond, the North Shore, the Sunshine Coast and some rural communities, such as Powell River. As of May 8, there had been 866 reported cases of COVID-19 within the VCH region; of those, 78 patients have died and 583 have recovered and discontinued isolation.

“As we open things up, we are doing everything we can to prevent a second wave. We need to also continue to help the most vulnerable,” Daly concluded.

Convened by Temple Sholom’s Rabbi Dan Moskovitz, the webinar was co-sponsored by the Jewish Federation of Greater Vancouver and was attended by more than 200 people. A video recording of the event can be found on Temple Sholom’s website and on YouTube.

Other talks in the Temple Sholom series have been discussions on financial planning and on effective parenting; a session on estate planning is scheduled for May 20.

Sam Margolis has written for the Globe and Mail, the National Post, UPI and MSNBC.

’Tis the season for jazz

Jazz artist Maya Rae (photo © Maya Rae Music)

Jazz artist Maya Rae has a busy week ahead. Tomorrow night, Nov. 30, she takes part in Temple Sholom’s Fall Fest Fun-raiser, after a benefit concert earlier in the day at Brentwood Presbyterian Church called Socks for Souls. On Sunday, Dec. 1, she is among 11 bands that will perform in Jazz Walk at the Shadbolt. And, on Dec. 4, she is at the Vancouver Playhouse, participating in the show Strings and Jazz.

“Definitely this time of year is very busy when it comes to gigging and playing shows,” Rae told the Independent. “Because it’s surrounding the holidays, people are needing musicians for lots of things, so there are more opportunities to work right now. I’ve also been lucky enough to have played numerous shows throughout the years, so people are reaching out more now, hiring me for future gigs as well.”

One of the highlights of Rae’s past year was a trip to the southern United States.

“I went to Nashville last March to record my album and that was definitely one of the most amazing experiences I’ve had so far in my career,” said Rae.

The album, which will see its release in April, is the young musician’s second.

“Every song on it was written by my brother and myself, so the whole project is composed of originals,” she said. “My debut album, Sapphire Birds, is made up of some jazz standards, rearranged pop tunes and a few originals as well. The upcoming album, Can You See Me?, focuses on my original music from the past year, a lot of it reflecting on what I’ve learned and experienced. The music is incredibly personal, but I’m super-excited to share it with the rest of the world.”

Most of the songs on the new recording were inspired by things that have happened to Rae or to people close to her.

“I graduated high school back in June, and so a lot of the songs are about what I experienced throughout that journey,” she explained. “For example, ‘Can You See Me?,’ the title track of the record, is about removing the mask that hides one’s true self and not being afraid to be who you are. I found that, throughout high school (and outside of it), people try so hard to fit a certain box and be who they think they should be rather than who they really are. This song is about removing that façade and being OK with showing your true colours.

“‘Sun Will Come Out Again’ is another tune on the record that I wrote with so many people in mind. So much of the time, when we’re stressed, sad, angry, or any other uncomfortable feeling, it feels like the end of the world. This song is about how, no matter one’s current situation, whether it be big or small, there is always light at the end of the tunnel. That dark, upsetting feeling will not last forever.”

For more information on Rae’s music and upcoming performances, visit mayaraemusic.com.

The Fall Fest Fun-raiser (templesholom.ca/fall-fest-fun-raiser) on Saturday starts at 7 p.m. and also features Annette Kozicki and Friends and Tal & Yael’s Israeli dance, while Strings and Jazz on Dec. 4 includes Sinfonietta, VSO School of Music’s honour jazz combo (vsoschoolofmusic.ca).

The Dec. 1 Jazz Walk is a daylong event, 11 a.m. to 10 p.m., at the Shadbolt Cenre for the Arts. The scheduled lineup includes Rae, Dave Robbins Sextet, Lucine Yeghiazaryan, Dawn Pemberton Quartet, Brad Turner Quintet, Grant Stewart Trio, Cory Weeds Quintet featuring Roy Mccurdy, Steve Kaldesta, Grant Stewart, Alyssa Allgood, Stephen Riley, Chris Hazelton, Jill Townsend Jazz Orchestra and Ernest Turner. It also includes roundtable discussions with various people in the field, such as archival record producer Zev Feldman of Resonance Records in Los Angeles. Tickets and more information can be found at shadboltcentre.com.

Reinventing ourselves

Keynote speaker Irene Dodek and Bill Gruenthal, from the Temple Sholom 60+ group, at the latest JSA Snider Foundation Empowerment Series event, which took place May 15. (photo by Marcy Babins)

Jewish Seniors Alliance of Greater Vancouver and the seniors group Temple Sholom 60+ co-sponsored the fourth in the 2018-19 JSA Snider Foundation Empowerment Series, which has the theme “Renewing and Reinventing Ourselves.” About 60 attendees met at Temple Sholom on May 15 for lunch, followed by a talk by Irene Dodek on Writing Our Own Stories.

Bill Gruenthal of the 60+ group welcomed the audience and announced the names of everyone who was having a birthday in April and May. He then introduced Ken Levitt, president of Jewish Seniors Alliance, who thanked Temple Sholom for the opportunity to co-sponsor the event with them and briefly outlined JSA’s programs, with particular emphasis on the Peer Support Program. He also explained that JSA’s motto is “Seniors Stronger Together.”

Gruenthal introduced Dodek, one of two charter members of the Jewish Museum and Archives of British Columbia (JMABC).

Dodek is a graduate of the University of British Columbia in anthropology and museum studies. She said she first became interested in stories while growing up in Wapella, Sask., where she heard many family tales from her grandfather and her uncles, who were homesteaders there.

Dodek has been conducting interviews for the JMABC for many years. She outlined a few of her early interviews and pointed out some of the mistakes made by beginners. She offered the following tips, stressing that the most important thing is for the interviewees to be heard. Questions must be open-ended, she said, to give the person a chance to talk and explain. Confidentiality must be maintained, as well as respect for the person, and patience in waiting for answers. Interviewers must give people a chance to think before they answer, she said.

Dodek – who said that history is her passion – was also involved in a Steven Spielberg Shoah Foundation project that required 30 hours of training in three days on how to interview Holocaust survivors. She commented that this was very different from interviewing community pioneers.

The title of her family history, which she wrote, is You’ll Always be My Darling. Dodek took the name from a note her mother once wrote in her autograph book. She did a lot of genealogical research and the book contains many maps and family photographs. The book is in the national archives in Ottawa.

After a number of questions about interviewing and also about writing, Gruenthal thanked Dodek for her stimulating presentation.

The fifth in the “Renewing and Reinventing Ourselves” series will take place on June 24, sponsored by JSA and the Kehila Society of Richmond. Called Dueling Pianists, Lester Soo and Marilyn Glazer will entertain. Lunch is at noon and the program starts at 1 p.m. at Congregation Beth Tikvah. For more information and to register, contact Toby Rubin at 604-241-9270 or the JSA office at 604-732-1555.

Shanie Levin is an executive board member of Jewish Seniors Alliance and on the editorial board of Senior Line magazine.

Tapestry up for raffle

Barbara Heller (photo by Olga Livshin)

Temple Sholom’s Dreamers and Builders gala is not only a time to celebrate, but to raise funds for the synagogue. In addition to honouring Jack Lutsky and Susan Mendelson, this year’s sold-out event on May 5 will include a silent art auction at the dinner and a raffle, the bidding for which has already started.

“We have art donations for the silent auction from members of the synagogue, Ian Penn and Ivan Gasoi, as well as from Dina Goldstein and Gordon Smith, and a tapestry by Barbara Heller for the raffle,” said Karen Gelmon, gala co-chair, in an interview with the Independent. “Barbara is a member of Temple Sholom and an internationally known tapestry artist. Her works are very valuable, unique and truly remarkable.”

Gelmon noted that the synagogue has several tapestries by Heller on its walls. “There are two magnificent pieces that are on either side of the ark at the front of the sanctuary,” she said. “They are wonderful and loved by the congregation. She has donated two other works that are in another room and are also very appreciated. All these pieces have been there for more than 20 years and are fixtures at the synagogue.”

The raffle features the tapestry “Stones 22 – Stonefall,” the 22nd in Heller’s Stonefall series.

“I have been weaving these tapestries of stone walls and stones on the ground every few years for decades, between more difficult pieces,” Heller told the Independent. “I love these stone walls, built by man without mortar or cutting the stones to fit. If these walls fell down, the stones would return to the earth and no one would be the wiser. Yet, I see the spirits of the people who built the walls. Their energy remains in the stones.”

Heller also likes that the tapestries are abstract. “I get to immerse myself in the act of weaving as I transform them from stone into wool,” she explained. “I play with the handspun and hand-dyed yarns, the textures and the colours, without worrying about the underlying message.”

photo - Fabric artist Barbara Heller has donated her work “Stones 22 – Stonefall” to Temple Sholom’s Dreamers and Builders fundraiser — Fabric artist Barbara Heller has donated her work “Stones 22 – Stonefall” to Temple Sholom’s Dreamers and Builders fundraiser.

“Stones 22” was woven in 2013. “It was based on the photos I took in Caesarea on the Mediterranean in Israel,” said Heller. “The site has been home to invader after invader for millennia. It has been an archeological dig since a farmer plowing the meagre soil first uncovered a large stone block and called the scientists. Here, there are definitely ghosts of the people who came before.”

About why she chose to offer one of her artworks for the raffle, she said, “When I was asked to donate a tapestry by Susan [Mendelson] and the organizing committee for Dreamers and Builders, I was happy to say yes. Susan and Jack have supported my art and own a few tapestries. Temple Sholom is my synagogue and has also supported me. It has several of my tapestries, some as donations and two on loan. The bimah is flanked by two of my tapestries that were commissioned at the time of my son’s bar mitzvah, and the library has a tapestry that my mother willed to the Temple on her death. Now, it was my turn to support them.”

The decision of which tapestry to donate was a practical one. “I felt it had to be mid-size, large enough to have a presence but not so large that it would not find a new home in a modern condo,” she said. “And the reference to Israel was also important to me.”

As an artist who makes a living by her art, Heller has given much thought over the years to the concept of donating work.

“It has been awhile since I donated artwork,” she shared. “There was a time a few years ago when art auctions were all the rage for fundraising, to the detriment of the artists. The fundraisers always stressed that the auctions would be good publicity for the artists, but I don’t think so. People always wanted a bargain when they bid at auctions, and I don’t think that the fundraisers were aware of the lost income for the artists.”

An artist must look at a donation as just that, said Heller, as a donation to raise funds for a charity they believe in. “I now do it only on occasion. I am reminded of what my friend, a pianist, does. When approached to play for free, she says, ‘You pay me what my normal fee would be, and then I will decide how much to give back to you as my donation.’ This makes the fundraisers aware of what they are actually asking.”

Gelmon and the organizing committee were well aware of what they were asking. “I think different artists may have different motivations to donate their art,” said Gelmon. “For Barbara, I think she saw this as a worthy cause. It is raising money for her synagogue, where she and her family have been members for years, and it probably gives her great pleasure to contribute.”

To take part in the raffle, visit templesholom.ca/dreamers-builders-2019-raffle.

Olga Livshin is a Vancouver freelance writer. She can be reached at [email protected].

Awarding tikkun olam

Sam Albert, above, and Liana Gerber are co-winners of this year’s Temple Sholom Teen Tikkun Olam Awards. (photos from Temple Sholom)

The Dreamers and Builders gala event May 5 provides Temple Sholom the opportunity to present its third annual Tikkun Olam Awards. The awards are the dream child of Rabbi Dan Moskovitz, and are funded by Michelle and Neil Pollock.

In addition to highlighting exemplary dreamers and builders like honourees Susan Mendelson and Jack Lutsky, this year’s gala will recognize two among the many amazing teens in the community. These youth see the needs in the world and work hard to address those needs, with creativity and compassion.

The application process for the 2019 Tikkun Olam Awards produced eight applicants and two co-winners: Sam Albert and Liana Gerber.

Sam, 17, is in Grade 11 and already recognizes the power of the pen – he plans to study journalism. His parents, Jennifer Tater and David Albert, have encouraged his devotion to community involvement. He is the youngest of three and has two older sisters. His interest is protecting the planet and preventing climate change. He is involved in many local organizations and has spent a lot of his spare time working to clean Metro Vancouver’s beaches. He is so well-known in the world community that he has been invited to attend a climate change conference in Bonn, Germany, this summer.

Liana, also 17, is a Grade 12 student. The daughter of Michelle and Martin Gerber, Liana has a twin and a younger sister. Next year, Liana plans to start studying interior design and also hopes to become a paramedic one day. For several years, on a volunteer basis, she has baked for the kids who enter Ronald McDonald House. In the process of doing this, she has spoken with and persuaded the manager of her local grocery store to provide reduced prices for the grocery items required. She also has fundraised to ensure that meals are provided for families when they enter the home, so that they may focus on the needs of their child and not worry about feeding themselves. While traveling in the United States, Liana found a Ronald McDonald House and baked for the residents there. How basherte it is that Liana is a co-winner the year that Temple Sholom recognizes Mendelson, a founder of the Lazy Gourmet catering company, among other accomplishments, for all of her work and devotion to tikkun olam.

Temple Sholom is proud and honoured to recognize excellence among its teens. On June 7, at the Shabbat evening service at the synagogue, all of the Tikkun Olam Award candidates will be acknowledged and celebrated with a special presentation. The entire community is invited to participate.

For more information about and tickets to the Dreamers and Builders gala, which is almost sold out, visit templesholom.ca/dreamers-and-builders.

Dreamers and builders fêted

Temple Sholom pays tribute to Susan Mendelson and Jack Lutsky at its Dreamers and Builders event next month. (photo from Temple Sholom)

When Temple Sholom members and friends come together May 5, they will celebrate decades of community-building by two honourees. They will also catch a glimpse into the future, as an annual award is presented to two young people with big dreams.

Dreamers and Builders is a biennial event, the first of which was held two years ago, with renowned landscape

architect Cornelia Oberlander being honoured. This year’s honourees are Susan Mendelson and Jack Lutsky, a couple whose lives and careers have focused on building successful businesses and making philanthropic contributions.

At the same event, the annual Temple Sholom Teen Tikkun Olam Awards will be presented to young people with visionary plans for making the world better. This year, the co-winners are Sam Albert and Liana Gerber, and they will be featured in an upcoming issue of the Jewish Independent.

Mendelson is best known for the culinary empire she has built over years as a founder of the Lazy Gourmet and as a food commentator, caterer, author and business leader. Her husband, Jack Lutsky, has an equally stellar resumé as an architect and businessperson.

Lutsky, who was born and raised in Edmonton, attended the Technion, in Haifa, Israel, and completed his studies at the Architectural Association School of Architecture, in London, England. He moved to Vancouver to begin his career and soon opened an eponymous architecture firm.

“My first clients actually were from the Jewish community,” Lutsky recalled in an interview with the Independent. “People I knew, that I could approach. I did work at the Jewish Community Centre and I did work at Schara Tzedeck Synagogue.”

An addition to Temple Sholom in the 1990s, in which classrooms and flexible meeting spaces were added above the driveway, was designed by him. In addition to a few churches and other institutional projects, Lutsky’s portfolio includes many commercial and retail projects. He was also the architect for the Holocaust memorial located in Schara Tzedeck Cemetery.

Lutsky’s philanthropic work includes serving as chair of the board of Jewish Family Services, involvement in Jewish Federation of Greater Vancouver, serving on the Temple Sholom board and heading or co-leading many fundraising campaigns, including a retirement event for Cantor Arthur Guttman that raised more than $100,000 for the synagogue. Lutsky was also on the transition committee when the synagogue’s Rabbi Philip Bregman retired and current Rabbi Dan Moskovitz assumed the post, and helped raise funds to ensure that Vancouver’s high cost of housing would not affect the synagogue’s ability to hire the ideal candidate.

Mendelson’s life has been devoted to food and philanthropy. Born in Toronto, she came to Vancouver for university and began baking treats for sale at intermissions at the Vancouver East Cultural Centre. This was the genesis of Mendelson’s professional food career. A co-founder of the Lazy Gourmet, an iconic local caterer, she has been a regular media commentator on food, is the author of 10 cookbooks and has mentored countless up-and-comers in the sector. Her community work includes serving as honourary board chair of Big Sisters BC Lower Mainland, chairing Federation’s women’s campaign, serving on the dean’s advisory board at the University of British Columbia and being founding chair of Arts 149, whose mandate is to present contemporary performing arts that innovate and inspire new professional community arts practices. Already famous locally, Mendelson was featured last month in the New York Times, which credited Mendelson in part for the popularity of the Canadian dessert Nanaimo bars.

The couple joined Temple Sholom in the 1990s and they agree it is a relationship they are thrilled to nurture.

“It’s been a good move for us and we really love the congregation,” Lutsky said.

Agreeing to be honoured at this event is really a chance to strengthen Temple Sholom, added Mendelson.

“It’s been an incredible opportunity to bring so many people together to become part of this event,” she said. “When we were approached, we just thought this was a great opportunity for us to be able to find a way to help Temple Sholom using our network, our friends, our family and our passion for Temple…. They’ve honoured us with donations and participation and sitting on committees. It’s been a pretty joyous experience all around.”

The couple promises some unexpected components of the event, which is envisioned as more laid back than a typical formal gala.

“I’m not going to give out any secrets, but we want our event to be a fun event,” said Lutsky. “We are designing it so that it will be very enjoyable.”

Mendelson is especially excited about the tie-in with successive generations through the Teen Tikkun Olam Awards, which was envisioned by Moskovitz and is funded in perpetuity by Michelle and Neil Pollock.

“That’s a wonderful opportunity – to reach out and find young people in this community, the next leaders in the community,” Mendelson said. “We want other people to be inspired, as well, by these brilliant young kids who are out there doing remarkable acts of kindness and tikkun olam in the world. It really is about looking to the next generation and honouring them at the same time.”

To encourage a younger audience, the event offered half-price tickets for people 30 and under.

Helen Heacock-Rivers who, with Karen Gelmon, is co-chairing Dreamers and Builders, said the event was almost sold out.

“It is a testament to how much Susan and Jack are loved; also Temple Sholom, but Susan and Jack in particular,” she said. “They are a perfect example of people who should be honoured.”

Heacock-Rivers lauded Mendelson and Lutsky for being hands-on in promoting and planning the event.

“They are the honourees, they don’t have to do anything,” she said. “But they are very invested in making sure this is successful for Temple Sholom, to make sure that we can have the means to support the programs that they have earmarked for the monies that come in.”

Because many younger members are moving outside of the city proper, outreach programs to suburban congregants and potential members will be funded with revenue from Dreamers and Builders. Upgraded security at the synagogue is another project earmarked for funds.

Strategies for LinkedIn

Organizer Debbie Rootman, left, and guest speaker Janice Porter at Temple Sholom Sisterhood’s networking event Feb. 28. (photo by Baila Lazarus)

If you’re a decision-maker in business, and especially if you’re a small-business owner or entrepreneur or are looking for a job, LinkedIn should be one of the main tools in your arsenal.

That was the message from LinkedIn trainer Janice Porter, who spoke at a business networking event sponsored by Temple Sholom Sisterhood on Feb. 28.

“LinkedIn is about relationships,” Porter told the group. “It starts with having a fully optimized profile that will have more people see it. But it’s about building connections. Even a good profile won’t be seen if you don’t have any connections.”

Porter said the first step, however, is to determine if the platform is right for you.

“It’s not for everybody,” she said. “If you’re looking for a job, you should be on LinkedIn. But, if you’re in business, if you’re promoting something, you have to know whether your target audience is on LinkedIn.”

LinkedIn, a professional networking platform, was launched in 2003. It has 590 million members in 200 countries. Users create profiles and then reach out to other users to connect online and possibly take the business relationship into the “real” world. Such relationships can lead to direct sales, referral partners, strategic alliances and, if you’re on the job hunt, interviews.

At the Temple Sholom event, Porter outlined five steps that would help users get the most out of the social media platform.

Have an authentic profile. Having a well-done, completed profile allows a user to be seen as an authority. As well, Porter pointed out, if you have a strong LinkedIn profile, it will come up high on Google search results. Be sure to include a good photo. People are 14 times more likely to look at profiles that have a photo.
Create an optimized headline. This is the first line people see when they are searching. The headline should include a benefit positioning statement – what you do and what the result is. For example, Porter’s headline says, “LinkedIn trainer, relationship marketing specialist, networking coach, increasing qualified leads online & nurturing them into sales offline.”

“Most people just say ‘my job at my company,’ which focuses on the company rather than the person,” Porter explained. “Usually people search for the type of job that you do, so putting your company name in is wasting space. So rather than say, ‘Mortgage broker at …,’ say ‘Mortgage broker with specialty in.…”

Be visible. Having a profile is not enough, said Porter. Users need to be active by writing and sharing new content, and commenting on other members’ posts. “The more you engage with other people, the more people will want to connect with you,” she said.
Be personal. When reaching out to connect with other members, customize the connection request. Put in a sentence explaining why you are reaching out to this person.
Make new connections. Porter recommends that users connect with five new people daily.

When asked if it’s worth it to buy a premium account on LinkedIn, Porter suggested starting with a free account because there are enough people you can connect to without the upgrade. However, if you really need to connect directly with certain C-suite employees or you feel a need to follow up on everyone who has looked at your profile, a premium account would make that easier. A third level – Sales Navigator – is particularly useful for those whose focus is selling products or services.

You can try the paid versions on a 30-day free trial, but Porter cautioned that, if you’re not interested in continuing, cancel the trial early. After 30 days, you get a bill for a year, not a month, she said.

Karalee Greer, an independent market partner with Monat Global, attended the event because she wants to be more active on LinkedIn. “Having a more complete and updated professional profile will help people find me on the site,” she said. “Also, by being regularly active and connecting with my target market potential, Linkedin will help me find people more suited for me to build relationships with. I feel my time will be better spent on this platform.”

Mortgage planner Deborah Burnstein said she attended the event not just for the guest speaker but for the networking opportunities. She was already familiar with LinkedIn before attending the event. “Now it’s about finding content to post,” she said.

Baila Lazarus is a Vancouver-based writer and principal media strategist at bailalazarus.com.

Events around town this month – Sisterhood Choir, community artists & Netta

photo - Temple Sholom Sisterhood Choir under the direction of Joyce Cherry with pianist Kathy Bjorseth — *(photo from Gordon Cherry)*

Temple Sholom Sisterhood Choir under the direction of Joyce Cherry with pianist Kathy Bjorseth performed an afternoon concert of Jewish music at the Weinberg Residence on Jan. 13. Featured were three works by Joan Beckow, a resident of the Louis Brier Hospital and a Temple Sholom member. Beckow was an active composer and music director in Los Angeles and, for a time, was Carol Burnett’s music director. The 23-voice Sisterhood Choir has sung for the annual Sisterhood Service for a number of years, but the recent concert at the Weinberg was a first for them outside of Temple Sholom.

photo - Some of the artists on opening night of the group show Community Longing and Belonging, Jan. 15 at the Zack Gallery — *(photo by Jocelyne Hallé)*

Some of the artists on opening night of the group show Community Longing and Belonging, Jan. 15 at the Zack Gallery. The exhibit marked Jewish Disability Awareness and Inclusion Month and ran until Jan. 27.

photo - Eurovision 2018 winner Netta Barzilai, right, with Carmel Tanaka, emcee of the night with IQ 2000 Trivia — *(photo by Corin Neuman)*

Eurovision 2018 winner Netta Barzilai, right, performed at the Jewish Community Centre of Greater Vancouver on Jan. 26 to help celebrate the 18th anniversary of Birthright Israel. Here, she is pictured with Carmel Tanaka, emcee of the night with IQ 2000 Trivia. The dance party was presented by the Jewish Federation of Greater Vancouver in partnership with Axis Vancouver, Hillel BC and the JCCGV.

Vintage paddles for auction

Members of the Tikun Olam Gogos show off some of the paddles being auctioned, until Oct. 10. (photo by Paula Simson)

Last fall, Sue Hyde, dragon boat master and member of Tikun Olam Gogos (which loosely translates as Grandmothers Repairing the World), walked into a board meeting with a hand-painted paddle she had decorated herself. Her idea was to sell paddles like it to raise money for the Stephen Lewis Foundation’s Grandmothers to Grandmothers Campaign, which supports grandmothers in Africa who are raising children orphaned by AIDS.

Tikun Olam Gogos is a Jewish charitable organization, sponsored by the Sisterhood of Temple Sholom, and it is dedicated to fundraising for Grandmothers to Grandmothers. The board was in favour of Hyde’s idea – and one of the board members bought the paddle on the spot. Paddles for African Grandmothers was born.

Hyde had access to more than 30 vintage paddles and the Tikun Olam Gogos asked various artists to paint them. The resulting paddles are being auctioned off until Oct. 10 at tikunolamgogos.org/on-line-auction.

“The paddles were done by a selection of different artists, including one stand-up paddle done by a Syrian refugee,” Tikun Olam Gogos member Sunny Rothschild told the Independent. “The rest are meant to hang on the wall. The paddles are amazing, intricately carved as well as painted. Some are two-sided and some aren’t.”

photo - Tikun Olam Gogos makes bags and other items to raise funds, which will be for sale at the group’s Many Rivers to Cross event Oct. 13 — Tikun Olam Gogos makes bags and other items to raise funds, which will be for sale at the group’s Many Rivers to Cross event Oct. 13. *(photo by Paula Simson)*

The fundraiser will culminate with an evening concert on Saturday, Oct. 13, featuring the City Soul Choir and a meet-and-greet with the artists. Winning bidders can pick up their paddles then.

Marie Henry, the founder of Tikun Olam Gogos, also spoke with the Independent. The Tikun Olam Gogos are part of the Greater Vancouver Gogos, which includes more than 25 groups.

“I was visiting in-laws in Kelowna, and I went to a public market and saw a stall where women were selling beautiful tote bags. I found out they were supporting the Stephen Lewis Foundation,” she explained. “I came back and joined the group in Vancouver, but the only problem was I was the only Jew in the group and events kept conflicting with the Jewish calendar. ‘This is crazy,’ I thought, ‘I’m going to form my own group.’”

Henry did just that, in 2011. Today, the group, which is named after the Jewish concept of repairing the world (tikkun olam) and the Zulu word for grandmother (gogo) has Jewish and non-Jewish members. Henry said that only some of the members are actual grandmothers, with the rest being “grand others.”

There are a few hundred Grandmothers to Grandmothers groups across Canada, as well as organizations in the United Kingdom, Australia and the United States. Tikun Olam Gogos has sold more than 2,000 tote bags, with all profits going to the Stephen Lewis Foundation. That’s some $200,000 in donations from tote bags, said Rothschild.

“The admin costs are 11% of all the monies raised, one of the lowest rates of all charities in Canada,” Henry added.

While Henry takes care of notes and minutes and other administrative details for the group, she said, “We have a lot of really talented women in the group, like Sunny, who takes responsibility for part of the group and helps run it.”

Rothschild joined Tikun Olam Gogos almost four years ago, when she was slowing down her career as a lawyer and had more time for volunteer work. She is active in sewing the group’s signature tote bags, as well as taking turns selling them at local craft fairs, where the Gogos get a chance to tell people about their work and the Stephen Lewis Foundation. “That’s the best part,” she said.

“I have a Post-it up in my house – ‘May my life be for a blessing,’” said Rothschild. “This is one of the things that I do because I want my life to be meaningful and to have mattered.”

“The reason that I started this group when I found out what they are doing,” said Henry, “is to help these grandmothers raise up to 15 grandchildren. My grandchildren live a life of privilege and I feel so horribly guilty that these women in their senior years have to suffer so horribly badly. Doing this, I feel useful. In the final analysis, we are performing tikkun olam.”

“I don’t think that the governments in Sub-Saharan Africa understand the revolution that is going to take place because of these women becoming empowered,” said Rothschild. “There are amazing stories of what women are doing, standing up for their rights. It’s really quite amazing what’s happening.”

“The support that we give them helps them to do that,” added Henry. “I see this as the same to the way that suffragettes in North America stood up for their rights, and here it’s happening in a similar way nearly a hundred years later.”

For now, Henry and Rothschild are hoping the community will come out to support Paddles for African Grandmothers at the Many Rivers to Cross concert.

“We’ll be selling tote bags,” said Rothschild. “People can buy a glass of wine, there will be food too – it will be a lovely event.”

Tickets for the Oct. 13, 7 p.m., show at Temple Sholom can be purchased via tikunolamgogos.org/events.

Matthew Gindin is a freelance journalist, writer and lecturer. He is Pacific correspondent for the CJN, writes regularly for the Forward, Tricycle and the Wisdom Daily, and has been published in Sojourners, Religion Dispatches and elsewhere. He can be found on Medium and Twitter.