Mitchell Oelbaum, national president of Canadian Associates of Ben-Gurion University. (photo from in.bgu.ac.il)
Raising nearly $800,000 at a not-for-profit gala is no small feat, nor is having more than 1,200 people register for an event. When you add a pandemic to the mix and make it a virtual event, one might assume that it would be impossible to come close! But that’s precisely what the Canadian Associates of Ben-Gurion University (CABGU) did in just seven weeks.
“We are a lean but unbelievably keen staff at CABGU, with an incredibly generous and committed group of lay leaders,” said Mark Mendelson, CABGU’s chief executive officer. “Achievements like this make me so proud!”
Mendelson knew that every detail of the event was accounted for, beginning with the star attraction. Israeli actress Shira Haas, star of the popular Netflix series Shtisel and Unorthodox, recently nominated for both a Golden Globe and an Emmy, is the featured speaker. Fresh off her recent press tour for the newly released movie Asia, she will be joining the event live from Israel. Haas will be taking questions from Canada’s Sen. Linda Frum, who will be moderating the conversation along with Prof. Daniel Chamovitz, BGU’s president.
CABGU’s An “Unorthodox” National Virtual Gala for Brain Research at BGU raises money for the Canada Fund to Advance Brain Research. “The fund will go a long way in assisting researchers at the university with conducting groundbreaking and out-of-the-box research,” said Mitchell Oelbaum, national president of CABGU.
“CABGU launched the Canada Fund to Advance Brain Research at BGU in April,” added Mendelson. “We know that there is a strong appetite for the subject of brain research because so many of us know at least one person, if not more, who is impacted by neurodegenerative diseases here in Canada.”
Tickets for the July 7 virtual gala are sold out. However, a few sponsorships are still available at bengurion.ca.
– Courtesy Canadian Associates of Ben-Gurion University