{"id":28548,"date":"2018-04-27T03:47:55","date_gmt":"2018-04-27T10:47:55","guid":{"rendered":"http:\/\/www.jewishindependent.ca\/?p=28548"},"modified":"2018-04-25T14:10:44","modified_gmt":"2018-04-25T21:10:44","slug":"zwickers-one-stop","status":"publish","type":"post","link":"https:\/\/www.jewishindependent.ca\/index.php\/2018\/04\/27\/zwickers-one-stop\/","title":{"rendered":"Zwicker\u2019s one-stop"},"content":{"rendered":"<p><span style=\"color: #000000;\"><strong>Jordan Zwicker <em>(photo from JZE)<\/em><\/strong><\/span><\/p>\n<p>If there\u2019s one Jewish personality in Vancouver that almost everyone knows, it\u2019s Jordan Zwicker. The man behind many of the city\u2019s Jewish celebrations, Zwicker, 42, has been enlivening Vancouver parties since 2003, when he first arrived here from Toronto, seeking a change of pace. Recently, he rebranded his company as Jordan Zwicker Entertainment and is now exclusively offering interactive parties that promise to get everyone excited, and onto the dance floor.<\/p>\n<p>Previously, Zwicker\u2019s roster of services included DJ-driven events with music but no interactivity with guests. He has changed up the format, with positive results.<\/p>\n<p>\u201cThe kids we\u2019re entertaining at most Jewish events are age 12 and they need motivation to create atmosphere and have a great time,\u201d he explained. \u201cIn a personality-driven show like ours we bring a motivator who creates an experience that engages everyone. By comparison, a purely DJ-driven event doesn\u2019t lend itself to a great, engaging environment because, without anyone running the show, the kids don\u2019t know what to do.\u201d<\/p>\n<p>Zwicker and his team \u2013 five DJs, two dancers and a party planner \u2013 have relaunched the company\u2019s crew with a group of dancers from Dance Play who will lead the parties. \u201cWe\u2019re coming up with the newest songs and creating our own choreographed moves to teach to kids at parties,\u201d he said. \u201cEvery event will have at least one new flavour to distinguish it and we\u2019re constantly coming up with new ideas for games and including them in our shows.\u201d<\/p>\n<p>Thanks to 25 years in the business, a passion for parties and a deep understanding of how they work, Zwicker knows how to engage kids and adults at a party.<\/p>\n<p>\u201cWe look at an event as a produced show with lots of elements and coordination required,\u201d he reflected. \u201cThere\u2019s dinner, kids\u2019 games, interactive dance sets, slide shows, speeches, dessert and more dancing. We\u2019re always doing something because we\u2019re running the party. We also offer other entertainment options, like photo booths with a magic mirror, a graffiti wall, an airbrush artist and a magician. Basically, we\u2019re a one-stop shop where you can take care of everything with one call.\u201d<\/p>\n<p>Today, bar and bat mitzvahs constitute up to 60% of business, with weddings, corporate events, schools and private events comprising the remaining 40%. Zwicker works in Metro Vancouver, Victoria, Calgary and Winnipeg but says he loves the parties so much, he feels like he\u2019s never worked a day in his life. Getting to know families in the Jewish community is an essential part of his work and one he thoroughly enjoys.<\/p>\n<p>\u201cAs an entertainment company, we are friends with the parents and the kids, because the kids are our business. We take the time and effort to get to know them and learn their preferences because, when we do a party, we\u2019re all in this together,\u201d he said. \u201cThe kids appreciate the fact that we\u2019re on their level and we ensure that they and their friends enjoy their event and that we don\u2019t lose their attention. We charge what we charge for that very reason: there\u2019s a value behind it \u2013 the experience and expertise that\u2019s kept us as the entertainment leader in Vancouver.\u201d<\/p>\n<p>For more information, visit <a href=\"http:\/\/jzentertainment.ca\" target=\"_blank\" rel=\"noopener\">jzentertainment.ca<\/a>.<\/p>\n<p><strong>Lauren Kramer<\/strong><em>, an award-winning writer and editor, lives in Richmond. To read her work online, visit <a href=\"http:\/\/laurenkramer.net\" target=\"_blank\" rel=\"noopener\">laurenkramer.net<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jordan Zwicker (photo from JZE) If there\u2019s one Jewish personality in Vancouver that almost everyone knows, it\u2019s Jordan Zwicker. The man behind many of the city\u2019s Jewish celebrations, Zwicker, 42, has been enlivening Vancouver parties since 2003, when he first arrived here from Toronto, seeking a change of pace. Recently, he rebranded his company as [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":28523,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[8093,8095,3036,8094],"class_list":["post-28548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local","tag-entertainment","tag-jordan-zwicker","tag-music","tag-simchot"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"_links":{"self":[{"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/posts\/28548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/comments?post=28548"}],"version-history":[{"count":0,"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/posts\/28548\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/media\/28523"}],"wp:attachment":[{"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/media?parent=28548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/categories?post=28548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jewishindependent.ca\/index.php\/wp-json\/wp\/v2\/tags?post=28548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}